| J.C. Arens: TheStreet.com Inks Deal With ROO Group, Inc for Relaunch of TheStreet.com TV |
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| Tuesday, 16 January 2007 | |
J.C. Arens: TheStreet.com Inks Deal With ROO Group, Inc for Relaunch of TheStreet.com TVNEW YORK, NY, (NAMC) - TheStreet.com, Inc. (NASDAQ:TSCM), widely known as the company that the host of CNBC's Mad Money, Jim Cramer founded, has inked a deal with ROO Group, Inc (OTCBB: RGRP) as they look to re-launch their TheStreet.com TV service. TheStreet.com TV will be powered by the ROO online video network and it will allow TheStreet.com to stream their library of video content seamlessly, creating a desirable advertising platform to attract more advertisers. Part of this arrangement includes ROO providing TheStreet.com with with enhanced video delivery capabilities, including advertisements that are dynamically served across the Company's multiple video channels, and RSS feeds to destinations such as MyYahoo! and Google. TheStreet.com is one of the most visited financial websites on the Internet currently, the addition of TheStreet.com TV is sure to enhance that exposure which should equate to additional advertising revenue. On the topic of Internet exposure, Streetiq.com continues to be the leader in financial podcast, they boast well over 300 podcast stations on a wide network of financial websites, they are a subsidiary of FinancialContent (OTCBB: FCON) of California.
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